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Putriana, Vincentia Ine and Inggawati, V. Ratna (2023) The Influence of Brand Ambassador on Customer Satisfaction Through Purchase Decisions in the Brand Es Teh Indonesia in East Surabaya. In: Proceeding Medan International Conference on Economic and Business 2023. MICEB, 1 . Departement Faculty of Economics and Business, Universitas Muhammadiyah Sumatera Utara (UMSU), Medan, pp. 1670-1682. ISBN 2985-7910